Human beings are naturally competitive. Individuals as well as organisations battle with one another, whether it is over territory, leadership, resources, well-being, friends, recognition, social status and so forth. Competition arises when two parties want something and don’t feel like sharing. That said, the rules of the game in our social-economic system have changed over the past couple of years. The rise of peer-to-peer businesses and the many examples of sometimes rather offhand collaborations, illustrate how joining forces become a win-win situation for all parties involved. And in today’s times, the technological scope has only made it easier to organise collaborations.
This trend becomes significantly visible in the area of recreational sports. Unassailably, taking part and participating has become more important than actually winning. Youngsters are done with cocky, complacent attitudes, both off and on the sports field. Although self-quantification and sharing these data on social media became mildly popular for a while, it never turned into a smash hit.
The Color Run (a 5 km paint race, during which runners are showered with coloured powder) doesn’t account winners nor does it grant prizes. It’s all about fun. The main principle of Tough Mudder (a series of hardcore 16-19 km obstacle race) revolves around teamwork and camaraderie. Participants must commit to helping others complete the course, putting teammates before themselves.
"We don’t run for medals, times or personal bests. We run for ourselves and for the crew." - Charlie Dark, RunDemCrew
✍Note for the future
Fun is a powerful driving force. A generation that will playfully work its way to the top is bound to assert itself firmly in the labour market. Today, companies would do best to try and identify staff that could act as a link between the different mindsets. According to our estimates, in the next few years we will observe an increasing gap between generations. Internal links can unite them, thus combining what’s cool with what is relevant. And, most importantly, in a fun environment. A colourful place, where there’s room for noise and for quiet, for greenery and for instant play.